Search Engine Optimization

How Optimization can grow your company

If you are a person who is interested in keeping himself up to date with all the latest technology news, then chances are you must have heard about Colorado SEO company. And while there are a lot of articles out there which tell you exactly what it is, all that information can be overwhelming. Especially if you are a beginner. That is where this article is going to help you. We are going to start from the basics of SEO Colorado springs so keep reading, and hopefully, by the end of this article, you will have understood some of it, if not all of it. We will try to explain it in the simplest way we can.

What is SEO?

The full form of SEO is Search Engine Optimization. It is the practice of increasing the quantity and quality of traffic that comes to your website with the help of organic search engine results. 

Breakdown of SEO:

To understand Colorado Springs SEO even better, we have to look at it in broken down parts:

Quality: It is good that you are attracting visitors from the world. But if they are coming to your website because Google told them that you know everything that has to do with Blackberry phones while in reality, you are a farmer that sells blackberries, then that wouldn’t be considered quality traffic. You want traffic that exactly knows what they are getting into. 

Quantity: You will get more traffic when the right people are clicking through from the search engines. 

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SEO

How does SEO work?

It might look simple when you type something in Google and click on the search button, but there is a whole algorithm working in real time that brings you what that search engine considers the best one for you. There are hundreds of billions of pages which are related to what you searched. Google scans all of those pages and brings you what it thinks might be the best one. 

What are search engines?

Search engines and Colorado Springs SEO are closely related. You cannot talk about SEO Colorado springs without mentioning search engines. That is why it is imperative that you understand what it is as well. Simply defined, search engines answer your questions for you. Their whole purpose is to discover, understand and organize the internet’s content so it can provide relevant answers to the people who are typing questions into search engines. Your content will only show in the search results if they appear in search engines first. 

How do they work?

Search engines have three major functions:

Crawl: they search all the internet for content, looking over every content every URL has to offer

Index: Once they have found a URL in the crawling process that they think might be the best for the person searching, they store it and organize it. If a page has made it to its index, it is most likely to appear in the final displayed results

Rank: In the ranking process, search engines display the final content based on most relevant to the least relevant. 

In today’s world, Colorado SEO company is one of the most competitive marketing ever. It is a known fact that when people type something in the search engine, they are most likely to click on one of the first five links that appear. This is where you can score. With the help of Colorado Springs SEO, you can make sure that one of those top links is to your website. You might find some competition along the way. For example, if your websites sells something that is exactly similar to another website, customers will visit your site if it is properly search engine optimized. If you are ready to begin your journey into getting on the first page of Google, contact our team and we will get you a risk free consultation scheduled today.